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Privacy Policy

Last updated: 23rd March 2026

Welcome to Rethink HSEQ (“we”, “us”, “our”). These Terms and Conditions (“Terms”) govern your use of our website, memberships, events, training, coaching services, and related content.

By accessing or purchasing from our services, you agree to these Terms.

1. Who We Are

Rethink HSEQ is a trading name of Shirley Parsons, registered in the UK.

  • ICO Registration Number: Z9496861
  • Registered Address: 4th Floor, Bear Brook Office Park, Walton Street, Aylesbury, Bucks, HP21 7QW

We are the data controller for your personal information.

2. Information We Collect

2.1 Personal Information You Provide

When you interact with us, we may collect:

  • Name, email address, phone number
  • Account registration details (username, password)
  • Payment information (processed securely via third-party providers like Stripe or PayPal)
  • Membership tier, event attendance, and session participation
  • Coaching, training, or workshop preferences
  • Marketing preferences and communication consents

2.2 Automatically Collected Information

When you visit our website, we automatically collect:

  • IP address, browser type, and operating system
  • Pages visited, time spent, and interactions with content

3. How We Use Your Information

We use your personal data to:

  • Deliver and manage memberships, events, coaching, and training services
  • Process transactions, invoices, and receipts
  • Communicate with you about your account, bookings, and updates
  • Personalise your experience on our platform
  • Send marketing communications with your consent
  • Monitor and improve our services
  • Comply with legal obligations

4. Legal Basis for Processing

We process your data based on:

  • Contractual necessity: To provide memberships, events, coaching, and other services
  • Consent: For marketing communications and cookies beyond strictly necessary
  • Legal obligations: To comply with UK/EU laws
  • Legitimate interests: For analytics, website functionality, and improving our services, provided your rights are not overridden

5. Third-Party Services

We use trusted third-party providers to deliver our services. These include:

  • MemberPress: For membership management
  • HubSpot: For CRM, marketing, and contact management
  • Stripe / PayPal: For payment processing
  • WordPress Hosting Providers
  • Google Analytics: For marketing performance

We ensure all third parties comply with applicable data protection laws.

6. International Data Transfers

Some of our providers (e.g., HubSpot, Stripe) may store or process data outside the UK/EEA.

We use safeguards such as Standard Contractual Clauses (SCCs) to ensure your data is protected.

7. Data Retention

We retain your personal information only as long as necessary to:

  • Provide memberships, coaching, events, or services
  • Comply with legal obligations
  • Resolve disputes or enforce agreements

Typical retention periods:

  • Active members: duration of active subscription + 2 years
  • Former members or clients: 6 years (for accounting and legal purposes)

8. Data Sharing

We may share your information in limited circumstances:

  • With your consent
  • To fulfil our contractual obligations (e.g., service providers)
  • To comply with legal or regulatory requirements
  • In connection with a business sale, merger, or restructuring

9. Your Rights

You have the following rights regarding your personal data:

  • Access, correct, or delete your personal data
  • Withdraw consent for processing
  • Object to processing based on legitimate interests
  • Request restriction of processing
  • Data portability
  • Lodge a complaint with the UK Information Commissioner’s Office (ICO)

To exercise any rights, contact us at rethinkhseq@shirleyparsons.com

10. Cookies and Tracking

We use cookies and similar technologies to improve your experience, personalise content, and provide analytics.

You can manage your cookie preferences via your browser or our Cookie Policy.

11. Security

We implement appropriate technical and organisational measures to protect your data.

However, no system is 100% secure, and we cannot guarantee the absolute security of information transmitted online.

12. Children

Our services are not intended for children under 18. We do not knowingly collect personal information from minors.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with the “last updated” date.

14. Contact Us

For any questions, concerns, or data requests: rethinkhseq@shirleyparsons.com